Many businesses know the importance of providing stellar customer support. As a business that is for the people, the quality of their customer support has to be spot on. On the other hand, a business that overlooks the people that work for it is not going to be a good business. A lot more emphasis is being placed on people-centric to focus on their own people first since happy employees mean more growth and profits for a business.
Who Came First? The Employees or the Customers?
A lot of the time, the focus on the employees for the business instead of the customer can feel like the Chicken and the Egg riddle. Which one comes first? However, more businesses are finding the answer to it. It’s the employees. Happy employees mean happier customers since the employees are more invested in doing their best for the company they are working for.
This goes hand in hand with the growth of a business since more employees are emotionally invested in the business and want it to flourish. Many startups are a labor of love, not just for the entrepreneur but also for the employees who’re working happily with the business.
However, businesses that are blind to this aspect can be in trouble. Not only is their growth stunted, but their employee retention will also suffer because of it. In many cases, people who love their jobs will still not think twice about leaving a workplace if they feel like the business does not value them or their work.
The Corporate Culture
Have you seen pictures of workplaces where everyone’s smiling from ear to ear, celebrating a birthday or a special day? They’re not just faking it. These places have a thriving corporate culture which keeps their employees happy who in turn keep their consumers happy.
There is also significant data available that supports this statement. Businesses that have a strong corporate culture which satisfies the wants and needs of its employees experience more growth and profits as compared to businesses that do not. In such instances, focusing on your own people works like an investment since it doubles the profits for the business.
Attracts Better Talent and Improves Retention
Another benefit of having happy employees is the fact that it attracts talented individuals and retains them better too. Most employees who are able to retain a happy work-life balance because of their workplace are more than happy to become a part of such a business.
Whether it involves doing food drives, donating to charity or indulging in volunteering community work, many businesses have actively started giving back to the community. This not only improves employee satisfaction, but it also helps many people feel more centered as productive members of society.
At the end of the day, a business that is meant for people cannot be truly successful if it neglects its own. From offering in-house training to establishing wellness programs, people-centric businesses can introduce small measures through which their business can experience faster growth.
