How to Create a Sales Funnel that Generates Revenue Consistently
Every high-performing business has one thing in common: a structured sales funnel.
Sales & Marketing
Values-Based Marketing: The Compass Guiding Modern Brands
When setting out on a journey, a compass doesn’t just point north—it aligns you with your purpose, ensuring every step takes you closer to your destination.
Cracking the Code: Marketing to Gen Z
Marketing to Gen Z is like navigating a music festival with thousands of stages. Each tent represents a subculture, trend, or platform, and if you want their attention, you need to know the vibe of the crowd you’re walking into.
Improved Personalized Omnichannel Experiences
It is the era of Gen Z, and 71% of them expect a personalized, digital shopping experience. In today’s hyper-connected world, where consumers seamlessly transition between online and offline channels, creating meaningful interactions across all digital platforms has become paramount.
Top Marketing Techniques Used By Successful Businesses
With globalization and technology accessible to every person on earth, marketing tools have transformed.
How Does Deceptive Marketing Impact Consumer Behavior?
Marketing is critical for the success and survival of any business. Whether online or through conventional means, a business can communicate messages about what it is, its products and services, and how they want to serve its targeted customers.
How to Optimize Marketing Spend in the FMCG Industry
Compared to businesses in other industries, fast-moving consumer goods companies spend a huge amount of money on marketing and advertising.
Understanding the 4 Phases of Strategic Marketing
Strategic marketing is a process that entails carrying out research and setting targets and goals that will increase the success and effectiveness of your overall marketing strategy.
4 Guerrilla Marketing Ideas to Wow Your Audience
Reaching out to a large audience requires a lot of capital. As a result, the concept of guerilla marketing was introduced. This marketing technique requires creative, out-of-the-box thinking, which can engage customers and leave an impact on them.
Affiliate Marketing 101 – What You Need to Know
Affiliate marketing is one of the most widely used techniques for creating a passive income stream online.
Manal Haddad
business strategist, author & speaker
He is recognized for his ability to translate business challenges into clear, actionable strategies. Manal’s work bridges the gap between vision and execution.
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