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4 Ways to Increase Your Followers on Instagram Business
With over 1 billion users, Instagram is currently one of the most popular social media platforms out there. Marketing on Instagram can help you connect and engage with your target audience using appealing pictures and videos. Continue Reading
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Top 2020 Marketing Analytics Tools
Taking decisions that are backed by data plays a key role in making your digital marketing successful. Selecting the appropriate marketing analytic tools will allow you to measure your data correctly and optimize your marketing campaigns. Continue Reading
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3 Tips to Boost Organic Traffic to Your Website
Organic traffic is the number of users that come to your website from search engines such as Yahoo, Bing, and Google. This traffic comes in from unpaid resources and results from your website’s ability to rank high on these search engines. Continue Reading
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How to Improve Your Email Marketing Campaign
Email marketing is a tool that can cover multiple levels of customer engagement in one go. It can help you engage new prospects, educate them about your business, encourage them to buy from you, and understand their preferences. Continue Reading
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4 Innovative Ways to Market Your Business
Marketing is an extremely important part of any business’s success – be it new or well-established, it helps sell products and services. Continue Reading
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Are Facebook Ads Worth Your Money?
Gone are the days when Facebook was just used to socialize with friends and family. Today, Facebook plays an important role in driving a business’s growth. Facebook Ads allow business owners to reach out and connect with their target audience. Continue Reading
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4 Unknown Benefits of Content Marketing
Content marketing is a branch of digital marketing. It focuses on the creation and distribution of relevant, consistent, and most importantly, valuable content. Many businesses use content marketing to attract and retain their specific target audience. Continue Reading
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5 Innovative HR Practices
The field of Human Resources is continuously evolving with an increased focus on purpose and activities that add value to the organization as a whole. Continue Reading
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4 Customer Loyalty Programs That Actually Work
One of the biggest challenges of marketing is turning customers into brand loyalists. It requires you to develop strategies that encourage your customers to keep buying from you. This is where customer loyalty programs come in. Continue Reading
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Step-by-Step Guide to Create a Crisis Management Plan
A crisis can strike in various ways, and when they do, they can have a significant impact on an organization’s finances, strategic goals, operations, and reputation. Some crises like the COVID-19 pandemic even pose a serious risk to employees’ health, safety, and lives. In such circumstances, a crisis management plan becomes a key document to guide employees regarding what they need to do. Continue Reading
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