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The Strategic Guide To Increasing Your Product Sales
Understanding Customers
People don’t buy products, they buy the results that product will give. Start your process of listing all the benefits that your customer will enjoy by using your product or service. Continue Reading
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Small Business Tools: The What and How of SWOT Analysis
Whenever I find small business owners and entrepreneurs struggling to come up with a business strategy, I suggest a SWOT analysis.
Mostly, their initial reaction to my proposed suggestion is one that exhibits sentiments of unfamiliarity with the business tool. Continue Reading
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The Now-What of SWOT: Turning Analysis Into Action
Okay, so you’ve conducted a SWOT analysis for your business, with a detailed list of strengths, weaknesses, opportunities and threats, laid in front of you.
The next question is: What to do with it? Continue Reading
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Designing a Website Homepage – The Must Have Elements
So, you have decided to set up your very own business website… Long overdue but welcome to the community!
And, the first step towards building a successful website is designing a great home page. Continue Reading
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What’s Your Competitor Up to In Terms of Social Media Marketing?
Even before you got into the nitty gritty of your professional life, you always had been watching and learning from your competition—at your school, in your local sports team and everywhere else where you had to perform and you had to face competition. Continue Reading
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Twitter’s 280-Character Tweets: What This Means for Your Business?
September 26, 2017 – It was supposed to be just like any other day of my routine life.
Helping out my clients with their business challenges, sipping through the morning market trends—both of the local market and the international market, and engaging with my followers on Twitter—I love Twitter for the precision it imparts to my structured thoughts. Continue Reading
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The Don’ts of Facebook Marketing
Create link based posts, post consistently, fill in your “About” sections, optimize your posts and keep them to a length of max 113 characters and so on…Facebook’s marketing rule book is expansive and erected on practices that are proven in terms of delivering success. Continue Reading
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When Good Managers Had to Make a Bad Ethical Choice
The consequences of bad management decisions can be severe. Institutions get destroyed, reputations suffer and sometimes, for everyone associated with the organization – their lives can get ruined. Continue Reading
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Effective Strategies For Business Development Steps For Getting Started!
Your business’s success relies on strategic development. Wondering how you can add value to your business?
Here’s a quick step by step guide for your organization!
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Avoid These 3 Most Common In-Store Marketing Communication Mistakes
Shop retailers, today, I have got a post for you.
We all are well aware of the fact that an awful lot (if not all) of purchase decisions are made in-store. There are stats to prove it.
And, even if you keep the statistical reports aside—since the studies can often be biased, and place yourself in your customer’s shoes, viewing it from their perspective—the statement would still hold true. Continue Reading
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