Insights & Perspectives
Explore frameworks, reflections, and lessons from leadership, brand strategy, and meaningful living.
6 Smart Tools Businesses Can Use To Succeed
Businesses can no longer thrive on their goals and ideas alone. Today, businesses need to invest in cutting-edge technology and tools to succeed in this fierce marketplace.
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An Overview of the Best-Selling Chocolate Candies in 2016
The chocolate industry has advanced so much in a couple of years that old-style chocolate bars no longer stand a chance. The newly launched chocolate bars are not only innovative...
4 Up & Coming Trends for E-Commerce Startups this Year
The e-commerce industry is booming at such a fast pace that it is expected to cross $2 trillion in sales in a couple of years. The impressive growth statistics of...
Is Pokémon Go the Key to Increased Traffic and Sales for Small Businesses?
Since the launch of Pokemon Go, the augmented reality game has been installed on millions of mobile devices. In fact, the game’s daily active users will soon be exceeding Twitter,...
Is a Hassle Free Return Policy the Defining Factor of Customer Retention in 2016?
Did you know that almost 30% of products that are ordered from online stores are returned? In fact, 92% of online consumers said they’d purchase again if the return policy...
Why Dairy Companies Need To Come Up With More Healthy Drinks
More than 2 billion people in the world suffer from obesity, which is why an increasing number of people are becoming aware of their health and lifestyle choices. However, with...
Dairy Items Win in FDA Nutrition Facts Label
There are many people who believe that plant-based food items are healthier and safer than animal-based foods. That’s the reason many people avoid dairy to opt for plant-based alternatives which...
How Application of Six Sigma Can Save Millions for FMCG Companies?
Six Sigma is a management technique that has revolutionized different industries over the past several decades. Developed by Motorola in the 1980s, the technique came to prominence among the industry...
Important Lessons Learnt from Walmart Supply Chain Strategy
Walmart is the most successful retail giant ever to grace the corporate word. The company has been successful over decades due to its effective supply chain strategy.
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A Look at Coca-Cola’s Latest ‘One Brand’ Marketing Strategy
Coca-Cola is one of the largest retail brands in the world and the number one soft drink company. According to Brand Footprint study, the beverage company was able to remain...
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We’ve all heard about the endless benefits of being an avid reader....
I don’t light candles for a mental reset, nor do I run...
