The dairy industry has given us some of the most loved and delicious products over the years. Kefir drinks and Greek yogurts are some of the most popular dairy products that we all consume. However, with changing time and resources, the dairy industry continues to grow and diversify. With new research and development, the dairy industry is also able to target its products in a unique and interesting way.
There’s no doubt that dairy is the second largest private label products category, but it is also continuing to adopt new trends. Let’s take a look at some dairy industry trends that will gain popularity.
Yogurt Drinks will be Healthier
When Greek yogurt was introduced, everyone loved it, and they still do. It is considered as one of the healthiest forms of yogurt, which is the reason that it has replaced the ordinary yogurt. Similarly, the dairy industry will begin to offer healthier replacements for every dairy product. These healthy forms of yogurts will also be available as snacks. Because this dairy product is healthy and packed with nourishment, people will buy them as snacks.
Cheese Snacks will be Popular
Cheese is a very popular dairy product that is being used in the majority of households. There was a time when cheese was only used in meals, but as it has grown in popularity, it has become a common ingredient in most snacks as well. Its annual sales have increased 24% from 2009 to 2014, which clearly proves that cheese will continue to grow in the years to come.
Due to its distinct flavor, cheese has become the main option for snacking. The dairy industry will continue to experiment with the fermentation process to offer new flavors to customers.
Flavored Milk will be in High Demand
Dairy consumers are looking for ways to improve their quality of life, which is the reason they are opting for healthier products. Because milk consists of healthy components, people want to make it a part of their everyday life. With flavored milk as an option, consumers will have a more convenient, tastier, and healthier drink.
The reason for the rise of flavored and organic milk will be consumer perception which is showing a shift. From unhealthy carbonated drinks, people are moving towards healthier options including flavored milk. Flavored milk is a perfect combination of nutrition and taste, that’s why its sales will grow in the coming years.
With white milk’s sales dropping, the industry is seeing an increase in the sales of flavored milk. There are several non-dairy products that are being introduced into the market and are taking up a greater market share. The trend that will be quite evident in this industry will be the availability of on-the-go dairy snacks. Consumers want products that are convenient, which is the reason they opt for non-dairy products.
When the dairy industry gives snacking options to the consumers, they will automatically shift towards these healthy and highly nutritional products.
