Insights & Perspectives
Explore frameworks, reflections, and lessons from leadership, brand strategy, and meaningful living.
Influencer Marketing – Is it In or Out? 3 Factors that Can Help You Make Your Mind
As a form of marketing with a very direct approach, influencer marketing is still as popular today as it was years ago. While it might be dated, brands continue to...
4 Common Challenges to Overcome When You Have an eCommerce Based Business
When considering opening a business, many people choose to go for an eCommerce-based one. With a high demand for good eCommerce stores, business owners perceive this is the easiest route.
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3 Ways You Can Help Create Engagement and Interaction Through Your Marketing Strategy
When it comes to your target market, maintaining a certain level of engagement and interaction with them will make a marked difference in your sales, conversions, and leads. That’s the...
4 Reasons Why You Shouldn’t Give Up On Email Marketing as Yet
As online marketing has evolved over the years, there are many practices which are obsolete and discarded. However, not everything should be shelved. One of the best and most effective...
Are You Making These Common Mistakes in Supply Chain Management?
Supply chain management is a very delicate process where accuracy is of the utmost importance. Poor supply chains can cost a business thousands of dollars. Many industries face issues with...
5 Ways to Keep Growing Professionally in Your Workplace
Many employees choose to leave their workplace because they are not experiencing any more professional growth there. They have learnt all that the workplace has to offer and feel like...
How to Get Out of the Innovation Trap: The Entrepreneur Version
Being innovative is a pressure that everyone keeps feeling nowadays, particularly entrepreneurs. They are constantly being pushed to do more, to be more and to keep thinking out of the...
Big Pharma Needs to Invest More in Drug Manufacturing Than Innovation in Ideas
Over the years, the pharma industry has made headlines with their talk of developing futuristic drugs. The FDA has also actively shown support by working with various pharmaceutical companies to...
Mylan’s EpiPen Finally Gets Competitors with Teva Pharmaceutical Industries Ltd.
Teva Pharmaceutical Industries Ltd introduced a generic version of the EpiPen, which immediately made waves. With an EpiPen and EpiPen junior available for sale, Mylan NV is facing competition for...
Understanding the Difference in Employee Happiness and Employee Engagement
Due to the fact that they relate to the wellbeing of employees, employee happiness and employee engagement are often thought to be one and the same.
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I don’t light candles for a mental reset, nor do I run...
