Insights & Perspectives
Explore frameworks, reflections, and lessons from leadership, brand strategy, and meaningful living.
The Challenges of Incorporating Technology into Supply Chain Management
With technological advancements increasing with each passing year, more and more industries are embracing these. In supply chain management, the use of technology has received mixed reviews. While it has...
The Importance of a Dynamic Leader in the Current Marketplace
The 21stcentury has produced a marketplace that is truly dynamic. Businesses collapse and are made in days entrepreneurial freedom has reached new heights. In such an enigmatic market environment, having...
A New Year, a New Workplace? 4 Ways Employers are Improving Employee Retention
The New Year is always a great time for a change, and many workplaces experience this as their team changes. Improving employee retention can be challenging since people who are...
How Personalization is Helping Businesses Understand Their Target Markets
Personalization of a business’s services is being hailed as the next big thing. From the marketing strategy to the quality of the services and even the customer support system, personalization...
How Has the Concept of Leadership Evolved
Good leaders are the ones who constantly evolve with each passing year. Knowing this fact is important because one issue that many leaders face is that they begin to stagnate....
4 New Marketing Trends That You Need to Try for 2019
With each passing year, the marketing environment changes drastically. So many technological and innovative advancements are made that you have to be ready for the new marketing trends. Going into...
3 Reasons That Show Marketing is Not Just About Making Sales
Connecting marketing with just sales is an error that even the most seasoned businesses end up making. The problem lies in the fact that marketing works in a cycle for...
Super Bugs are Winning and Big Pharma is Leaving Antibiotics Alone
Over the years, the appearance of superbugs has been growing and they have started to make an impact which is very disturbing. Superbugs are a term used for bacteria, viruses...
What Do Your Users Have to Say? – User Reviews and their Impact on a Business
With each passing year, buyers have turned into careful shoppers. They compare prices, look for better options and they also look at user reviews of others who have used the...
4 Biggest Data Breaches in the Pharma Industry
In the start of 2018, around 141 data breaches occurred. Out of this number, 29.1% of breaches were related to the pharma industry. As the year has progressed, this figure...
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We’ve all heard about the endless benefits of being an avid reader....
I don’t light candles for a mental reset, nor do I run...