marketing
Making the Most of Mobile Technology for Marketing Your Business
Smartphone use has taken businesses to the next level. People turn to their mobile devices to find information because they have everything available on their smartphones.
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Successful Brands are More Viewable
Advertising has moved to a whole new level with the introduction of digital platforms. However, the effectiveness of traditional forms of advertising remains the same.
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Top Businesses for the 21st Century
The 21st century is really amazing, when you think about all the achievements we have accomplished. Take cell phones for example.
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How to Expand Your Business on a Global Scale
There comes a point in time when you will need to expand your business. If it has saturated domestic markets, then you might want to take it to an international...
How to Achieve Success with Budget Limitations
So you decide to open a business, you make plans, come up with unique strategies, you find the target audience, you start to follow every detail and are all fired...
Social Media and Consumer Behavior
Social media, while having its feet firmly in the ground, is still an evolving medium with an untapped potential for businesses. As this dynamic landscape is evolves, so does consumer...
Analysis of the FMCG Market in 2014
In one of my earlier posts on LinkedIn, I discussed why the FMCG market failed in 2014. Two of the primary reasons for that were the lack of market research...
Why Your Blog Is Not Providing ROI
Blogs may not always work the way you or your business anticipates. There are instances where websites continue to produce quality blogs with a certain level of engagement but to...
7 Tips to Boost Your Newly Established Business
So, you recently incorporated a business and now you’re thinking, “What can I do to make it sell?” Well, the answer is fairly simple but involves a mix of seven...
Building an Effective Business Plan
Business planning is one of the fundamentals of entrepreneurship and is critical in any industry to ensure long term success. However, many fail to realize the difference between a business...
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We’ve all heard about the endless benefits of being an avid reader....
I don’t light candles for a mental reset, nor do I run...
