business
Social Media and Consumer Behavior
Social media, while having its feet firmly in the ground, is still an evolving medium with an untapped potential for businesses. As this dynamic landscape is evolves, so does consumer...
Analysis of the FMCG Market in 2014
In one of my earlier posts on LinkedIn, I discussed why the FMCG market failed in 2014. Two of the primary reasons for that were the lack of market research...
Entrepreneur Diaries: The Secrets of Making a Successful Presentation
As much as we love being impressed with presentations, the art of public speaking is one thing not every entrepreneur has been blessed with. They don’t have experience, they don’t...
5 Tools Every Business Should Have
As a newbie in the field of entrepreneurship, you can do as much as building a big team – no scratch that, it should be an awesome – with the...
Carve the Best Deals with Negotiation
The ability to negotiate can never be underestimated. You need to be alert to bargain when opportunities to buy/sell present themselves. Imagine where your business would be if everyone within...
How to Increase Conversions Using Social Media
Social media, despite all the good there is to it, doesn’t automatically make your business a success overnight!
...
7 Tips to Boost Your Newly Established Business
So, you recently incorporated a business and now you’re thinking, “What can I do to make it sell?” Well, the answer is fairly simple but involves a mix of seven...
Building an Effective Business Plan
Business planning is one of the fundamentals of entrepreneurship and is critical in any industry to ensure long term success. However, many fail to realize the difference between a business...
Managing and Overcoming Key Challenges in Marketing
Marketing is more than a process to communicate the value of a product or service. It is a constantly evolving blend of science and art, where marketers must be part...
Importance of SEO for Business in Today’s World
We don’t need to explain what Search Engine Optimization (SEO) is since every business that has an online profile implements it in their digital marketing strategy. Many CMS providers like...
Popular Tags
Explore by Theme
Editor’s Picks
We’ve all heard about the endless benefits of being an avid reader....
I don’t light candles for a mental reset, nor do I run...
