Entrepreneurship & Business Execution
Actionable guidance to turn ideas into scalable businesses that thrive in changing and competitive environments.
Selling to Millennials – 4 Tips on How to Sell Well to Them
With each passing year, the market demographic is changing. Millennials are quickly becoming the majority in most markets. Marketing techniques, that have previously worked with Baby Boomers or Gen X,...
How to Get Out of the Innovation Trap: The Entrepreneur Version
Being innovative is a pressure that everyone keeps feeling nowadays, particularly entrepreneurs. They are constantly being pushed to do more, to be more and to keep thinking out of the...
How Personalization is Helping Businesses Understand Their Target Markets
Personalization of a business’s services is being hailed as the next big thing. From the marketing strategy to the quality of the services and even the customer support system, personalization...
3 Reasons That Show Marketing is Not Just About Making Sales
Connecting marketing with just sales is an error that even the most seasoned businesses end up making. The problem lies in the fact that marketing works in a cycle for...
3 Businesses that Suffered From Major Data Breaches in 2018
We’re only 7 months down 2018 and there are already plenty of businesses that have been hit with data breaches. Not only are these data breaches large, but they also...
Data Breaches and the Threats They Pose for Businesses
As businesses become more digitalized — incorporating the online world into their business functions – they slowly become more at risk of cyber crimes. Cybersecurity in most businesses is very...
4 Signs That Your Business is Experiencing Positive Growth
You always hear about businesses that are growing at an exponential rate but the growth is negative. A lot of the times, this is the biggest worry that most companies...
Importance of Developing Healthy Business Practices from the Start
Business practices can make a huge difference in the overall growth and progress of a business. Whether these practices are applied internally or externally, a business should have healthy ones...
Why You Should Consider Affiliate Marketing Programs for Your Business?
Affiliate marketing programs are quickly gaining traction in online marketing because of the number of benefits that they provide. While many businesses are quick to keep it as a last...
How a Smarter Target Market Means Smarter Businesses
As target audiences are becoming smarter, it is becoming clearer that this is giving rise to new business models and new forms of businesses, ones that appeal especially to their...
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We’ve all heard about the endless benefits of being an avid reader....
I don’t light candles for a mental reset, nor do I run...
