Social media, while having its feet firmly in the ground, is still an evolving medium with an untapped potential for businesses. As this dynamic landscape is evolves, so does consumer behavior. Consumer behavior, in this regard, refers to how your social media followers and fans react to your products, brand, and business as a whole […]
Social Media and Consumer Behavior Read More »
We don’t need to explain what Search Engine Optimization (SEO) is since every business that has an online profile implements it in their digital marketing strategy. Many CMS providers like WordPress are now offering SEO tools that help businesses in ranking higher on Google, Yahoo, Bing, and other search engines.
Importance of SEO for Business in Today’s World Read More »
Social media platforms have evolved over the years to become one of the top marketing tools of today. If you still haven’t started to make tactical use of social media platforms, you might even be too late. That means that you might not be able to make use of social media platforms like Facebook and
Making Social Media Tactical Read More »
Every marketer faces tons of different challenges that truly test their skills. Although all marketers usually share the same goals and objectives, some are stuck on traffic generation, while others are worried about generating leads. You might also have seen how many marketers are focused on SEO and coming up with the latest content to
The Challenges of Marketing a Product that is Ahead of its Time Read More »
Hiring the perfect set of people to become a part of the staff in your organization can be a really difficult task. You need to be sure that you are bringing in the right people as not doing so could cost you money, and it could affect the environment of your organization negatively.
Finding the Right Staff Read More »
Remember in the film The Pursuit of Happyness when Will Smith (playing Chris Gardner) impressed his boss by completing a rubix cube before they arrived at the destination? (watch here) The boss seemed more impressed by this then what Will Smith was trying to say to him! OK, OK, so it may not have actually happened in real life,
Skills for Successful Leaders: Strategic Thinking and Problem Solving Read More »
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