Manal Haddad

Pricing to Remain Front and Center as Consumers Cope with Inflation

Between keeping up with the rising inflation cost and attracting new customers, businesses find themselves between a rock and a …

How Consumer Companies Outcompete: High-Performing Operating Models

High-performing operating models are designed to optimize processes, reduce inefficiencies, and manage costs effectively. Consumer companies delivering products or services …

The Implications of Digital Transformation in the FMCG Industry

Over the last few years, industries across the board have embraced digital transformation, and the FMCG industry isn’t an exception. 

How FMCG Businesses Can Gain Competitive Advantage Using Blockchain

Blockchain emerged in 2009 as a revolutionary technology for keeping track of digital transactions. 

FMCG e-Commerce: Trends and Strategies for Business Growth

The recent developments in technology have significantly changed the way consumers purchase products. 

Benefits of Direct-to-Consumer Distribution for FMCG Companies

Traditionally, retailers have played an integral role in the distribution of consumer items. 

How FMCG Companies Can Capitalize on 3D Printing

As the world becomes increasingly environmentally conscious, sustainability is now a business priority. 

How to Start an FMCG Distribution Business?

The fast-moving consumer goods (FMCG) industry is highly competitive, with a multitude of products and brands vying for consumer attention. …

Everything You Need to Know About the FMCG Industry

The FMCG industry, or Fast-Moving Consumer Goods, is one of the global economy’s most exciting and dynamic sectors. If you’ve …

Useful Tips for Small FMCG Businesses

Running and managing a small FMCG business can be challenging to manage. However, it is one of the best ways …

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